Audio Branding Congress 2013, organized by the Audio Branding Academy and supported by the National Research University – Higher School of Economics, Moscow based company DigiSky and Humboldt University of Berlin, will take place in Moscow on November 28th. VOIS became the official partner of the Congress.
The event devoted to the topic “Sound Opportunities” will gather experts from all over the world. They’ll discuss the latest trends and innovations of the use of phonograms, sound and silence in brand communications. The program concept includes case presentations, the results of the annual market research Audio Branding Barometer 2013 and the panel discussion. The international jury will select the most interesting projects in the sphere of audio branding; the winners will receive the Audio Branding Award 2013. The participants of the event will have a chance to communicate with each other at an informal meeting the evening before the Congress and at the official after party.
Audio branding is an effective marketing tool. The Congress will show new opportunities for sound business development.